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Introduction
In the digital age, the choice of consumer displays and projectors has never been better
and never more potentially confusing. Exciting new device technologies and distribution
platforms are jostling for attention at the same time that video content itself is undergoing
a dramatic transformation called Ultra High Definition (Ultra HD).
A new benchmark for high-quality video, Ultra HD enriches entertainment with a suite of
powerful advancements:
4K and 8K resolution are delivering much greater picture detail than ever before.
Wide Color Gamut enables content creators to produce and viewers to
experience a greater range of hues for more vibrant images.
High Frame Rates present fast-moving sports and action with unprecedented
smoothness
High Dynamic Range (HDR) delivers greater impact via darker darks and
brighter brights along with more nuanced gradations for better delineation of
on-screen shapes.
The global standards-setting body, the International Telecommunication Union (ITU),
established this next-generation technology via two landmark standards: ITU R-BT.2020
for Ultra HD and ITU R-BT.2100 for High Dynamic Range.
Although all of the technical advances under the Ultra HD umbrella are important, HDR
is critical. While production professionals and A/V enthusiast publications understand the
significance of HDR, it has not achieved awareness on par with its transformational
contribution to picture quality. With nearly a half dozen formats vying for attention,
HDR10 has become the de facto standard, utilized across the entertainment and
electronics industries. HDR10+ builds upon this robust ecosystem for even higher
performance across a wide range of applications.
This paper explains the powerful advantages of HDR and shows how the HDR10+
ecosystem fully delivers these advantages.
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The importance of High Dynamic Range
After decades of Standard Dynamic Range (SDR) television, HDR represents a
breakthrough. Consumers, if they’re aware of HDR at all, typically associate this
technology with brighter” pictures, which are measured in units called “nits.” While
brightness is a major aspect of HDR it is only one part of the story. HDR is really about
the entire dark-to-light range of tonal values, what cinematographers call “grayscale.”
HDR enables us to see the entire grayscale: not just the highlights, but all the shadows
and all the subtle gradations in between.
Today’s cameras capture deep shadows and bright highlights. SDR
can’t reproduce them. HDR can.
HDR starts with better reproduction of the grayscale extremes: deeper blacks and brighter
highlights. You also get better detail in the brightest areas of the scene without the
losses that cinematographers call “blown out highlights.
In the simulated SDR image at left, the circled highlights are “blown
out.” The simulated HDR image at right retains significant highlight
detail in the clouds.
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Additionally, you get better dark areas without the information loss called “crushed
shadows.
In the simulated SDR image at left, the circled shadow areas are
“crushed.” The simulated HDR image at right retains significant detail
in the boats, pine trees and the dock.
You’ll also see better expression of the middle grays” that give on-screen objects their
apparent shape.
Middle grays help us interpret on-screen objects, here defining the
curvature of a ball on a flat surface.
The experts agree
The profound benefits of HDR are well supported by independent research. For decades,
vision scientists have understood that the perceived “sharpness” of television pictures is
created not by resolution alone, but also by contrast.
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In carefully controlled experiments,
viewers perceived HDR as substantially better than SDR. These experiments confirmed
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Schade, Otto H., Sr., “Electro-Optical Characteristics of Television Systems,” RCA Review, 1948
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HDR to be one of the most beneficial features of the UHD standard.
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Independent
journalists and equipment reviewers have agreed, consistently describing HDR as
“brilliantly realistic,” “a huge advancement,” “like night and day,” “impressive,” and an
“entirely new level.”
In short, HDR is a giant step forward delivering a better, more engaging entertainment
experience across all types of screens.
Creative benefits of HDR
Dramatically better picture quality in consumer displays is just half of the story. To the
creative community, HDR goes directly to the heart of visual storytelling, enabling a
greater range of expression. Careful control of grayscale’s light and shadow helps to
establish mood, convey realistic skin tones and identify what to look for in a scene. In
fact, grayscale is so important that for each individual scene, movie crews typically set up
a unique configuration of lights, reflectors and diffusers to achieve just the right effect.
Moreover, the director and cinematographer continue to dial in grayscale values during
postproduction, via color correction and mastering.
By expanding and refining the grayscale, HDR dramatically improves movies, TV
programs, and videogames. HDR transforms the viewing experience, making it more
involving, dynamic, and closer to the creative intent. In short, HDR is “entertainment as it
should be.
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Ebrahimi, Touradj: “HDR video quality assessment by full paired comparison,” presented at Technology
Summit on Cinema, NAB 2014, https://www.youtube.com/watch?v=H35yFAhnbXY
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The development of HDR10
The foundation of HDR was the establishment of the ITU R-BT.2100 standard, which
caused an explosion of interest in compatible content creation and consumer products. In
response to these developments, the trade group now known as the Consumer
Technology Association (CTA) adopted an easy-to-implement configuration for HDR
compatible displays. Announced in 2015 and built on the ITU standards, this was called
the “HDR10 Media Profile” because it incorporates 10-bit grayscale quantizing.
In addition to compelling picture quality, HDR10 provided other benefits:
Any content creator can work with it.
Device manufacturers can easily implement it.
It’s an open format that requires no licensing.
No payments to patent holders are necessary.
In a short period, HDR10 became widely utilized throughout the content, production,
distribution and consumer electronics industries.
HDR10+: The next step in the ecosystem
HDR10 is what engineers call a “static metadata” system. Like all such systems, it
utilizes one-size-fits-all tone mapping for the entire program, which limits flexibility.
(A detailed discussion on metadata and tone mapping appears in the section “A closer
look at HDR10+ technology.”) For greater flexibility, a “dynamic metadata” system
called HDR10+ was announced in April 2017. This direct extension of HDR10 is both
backward and forward compatible and is seamless to implement. By using dynamic
metadata, HDR10+ enables consumer devices to optimize tone mapping on a scene-by-
scene and frame-by-frame basis.
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Maximum light levels vary from scene to scene. For example,
highlights in the skyscraper scene at the bottom could extend up to
10,000 nits. Static metadata can only generate a single tone mapping
curve based on the maximum light level in the entire program.
In contrast, dynamic metadata indicates the maximum light level for
each scene, enabling the display to optimize the tone mapping curve on
a scene-by-scene basis. You get a closer match to the creative intent
line in low-light scenes, delivering much more detail in the shadows.
To deliver all these technical benefits as a consistent user experience, HDR10+
Technologies, LLC was created. Since June 2018, the organization has been supporting
HDR10+ compatible content and services, plus certifying nearly 20,000 devices, which
can then display the HDR10+ logo. This also helps promote consumer awareness.
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The growing acceptance of HDR10+
From an industry perspective, HDR10+ provides powerful advantages in everything from
professional content creation to consumer electronics.
1. Simple program production. Content creators can focus on making the best
HDR content, knowing that HDR10+ consumer devices will provide optimum
performance. HDR10+ mastering is straightforward and is supported by a choice
of production tools which also make it simple to upgrade previously-produced
HDR10 content to HDR10+.
2. Total system compatibility. HDR10+ content works seamlessly with both
HDR10 and HDR10+ devices. This content will display on HDR10 devices,
which simply ignore the dynamic metadata. HDR10 content also plays as
intended on HDR10+ devices.
At left, HDR10+ displays realize the full benefit of HDR10+ content,
which also works seamlessly on HDR10 displays. At right, HDR10+
displays support HDR10 content as well.
3. Ease of implementation. Like HDR10, HDR10+ is an open standard, works with
a range of video codecs, requires no licensing fees and provides device
optimization to take full advantage of the brightness of each specific display
technology.
4. Robust standardization. HDR10+ has been established as SMPTE standard ST
2094-40 and has been recognized by the Blu-ray Disc Association, Consumer
Technology Association, Digital Video Broadcasting, Society of Cable Television
Engineers, Web Application Video Ecosystem, and Airline Passenger Experience
Association. Work continues on additional standards.
5. Growing industry support. Over 170 companies have already signed on as
HDR10+ adopters.
Movies and episodic television from 20th Century Studios, CBS, IMAX,
Lionsgate, Paramount Pictures, Universal, and Warner Brothers
Streaming platforms including Apple TV+, Disney+, Hulu, Netflix,
Paramount +, Prime Video, and YouTube among others. According to B.A.
Winston, Vice President of Technology, Prime Video, “All of Prime Video’s
HDR-enabled content has HDR10+ capability and metadata.” Anaji Wheeler,